The Rise of RTDs in South America and Asia

Introduction
Ready-to-drink (RTD) beverages have seen explosive growth in both South America and Asia, with consumers demanding convenient, flavorful, and high-quality drink options. The global RTD market is expected to grow at a CAGR of 12.3% through 2028, with Asia-Pacific and Latin America leading the charge.

RTD Market Trends in Asia
Japan, China, and South Korea are leading the RTD boom, with major players investing in new flavors, healthier ingredients, and premium packaging. Hard teas, canned cocktails, and innovative infusions are dominating the space. Japan’s RTD market grew by 18% in 2023, driven by the success of canned highballs and hard seltzers.

South America’s RTD Boom
In countries like Brazil, Mexico, and Argentina, RTDs are being embraced by young professionals and social drinkers. The convenience of pre-mixed cocktails, along with the premiumization of spirits-based RTDs, is fueling growth. Brazil’s RTD sector grew by 22% last year, with demand for tequila-based and vodka-based drinks skyrocketing.

Opportunities for Canadian RTD Brands
Canadian RTD products are gaining international attention due to their quality and innovative flavors. The demand for premium, craft-style RTDs is at an all-time high, with consumers willing to pay a 15-20% premium for drinks with natural ingredients and unique flavors.

How PacRim Distributors Facilitates RTD Expansion
As experts in beverage export, PacRim Distributors helps Canadian RTD brands navigate international regulations and connect with key distributors in South America and Asia. For more insights, visit https://www.pacrimdistributors.com.